We're Beef Loving Texans and we're proud to support a healthier Texas.

Our Mission

Empowering Texans to Live Healthier Lives

The Texas Beef Team is a group of beef-loving fitness enthusiasts supported by Beef Loving Texans and 130,000 cattle farmers and ranchers across the Lone Star State. Our team’s mission is to empower Texans to live healthier lives. And we do so through our core values: passion, trust and empowerment. Our athletes are committed to living active, healthy lifestyles and are dedicated to serving their community and helping others lead healthier lives. Together, Beef Loving Texans and the Texas Beef Team are working toward inspiring a healthier Texas and bringing more Texans to the table over a shared love of beef.

Learn More

Learn More About Beef


Beef's Health Benefit


Recipe Central


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Become a Beef Team Member

Sign up for race events, learn about beef through the prime-cuts rewards program, and track your status throughout the year.

Sign Up Here